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Ikigai is a Japanese concept that means “a reason for being.” It’s the intersection of four key elements:

  1. What you love

  2. What you’re good at

  3. What the world needs

  4. What you can be paid for

When these areas overlap, you find your ikigai — a fulfilling purpose that gives meaning to your life and work. Discover the Ikigai exercise and free Ikigai PDF to help you align your passions, skills, values, and livelihood. It offers clarity in decision-making, boosts motivation, and supports long-term happiness and well-being. It’s not just about a career; it’s about living with intention and joy.