PODCAST. Late-diagnosed ADHD, Careers, and the Sanity-saving Kanban Board with Eddie Francis.
EPISODE SPONSORED BY: Inflow. Inflow helps people make sense of how ADHD traits show up in their own lives, then points them toward the support that’s right for them. For some people, that means practical CBT-based tools in the Inflow app. For others, it may mean connecting them to specialized ADHD therapy through one of Inflow’s trusted partners. Take Inflow’s free ADHD traits quiz at wisesquirrels.com/inflow.
Eddie Francis spent almost 40 years in the workforce, building a career on watching leaders and figuring out what made them tick, before he finally understood why he worked the way he did.
It took a three-week training that broke him wide open. Halfway through week one, Eddie, a longtime communications and PR pro turned leadership voice strategist, hit a wall so hard he was ready to quit. It was not because the material was hard; it was because it was too much, all at once, and his brain had nowhere to put it.
He got through it. He always got through it; that was the confusing part. But it was not until he told the story to his therapist that anyone asked the question that changed everything: Have you ever considered you might have ADHD?
Eddie was 53. His response was simple: "Please test me."
This ADHD Podcast is for Adults, newly diagnosed and ready for change.
If you have ever powered through a project by disappearing into a room for two hours of forced hyperfocus and called it "just how I work," or if you grew up being told you were lazy when what you actually had was an undiagnosed brain difference, this conversation will land close to home.
Eddie and I get into the topics that do not usually make it into standard ADHD related topics:
Growing up with educator parents: What it is actually like to be raised by two teachers (one English, one math) who could not understand why you would stall out halfway through a homework problem.
The relief of clarity: The specific, physical sense of relief that comes with finally having a name for your experience at 53.
Emotional regulation: The part almost nobody talks about, specifically how undiagnosed ADHD showed up not just as disorganization, but as an intense temper he could not explain to himself, let alone anyone else.
We also explore the family history question many late-diagnosed adults end up asking: Did one of my parents have this, too? Eddie's answer, along with a story involving his dad, a cup of tea, and the worst-timed math homework session of his childhood, might be the funniest five minutes on Wise Squirrels all year!
Key Topics Covered
The catalyst: The initial freak-out that led to his diagnosis, and the single line from his therapist that Eddie still reflects on today.
Unpacking the diagnosis: Why hearing "I'm not lazy" was the most emotional part of receiving his assessment results.
Fraternity life and emotional regulation: The connection between his college fraternity leadership, an unexplained hot temper, and the book he ultimately wrote about it.
Learning through teaching: How teaching adult learners, including many first-generation students catching up on missed years, taught Eddie more about his own ADHD than therapy alone did.
His personal management system: The exact setup Eddie uses to manage his workload now, including a physical Kanban board, time-blocking by energy level rather than the clock, and why he deliberately overestimates project timelines.
About Eddie Francis
Eddie Francis is a leadership voice strategist and public speaking coach based in the greater New Orleans area. He helps individuals and organizations find their voice and communicate with greater impact, works as a fractional communications and marketing leader, and teaches non-traditional and adult learners as an adjunct instructor.
You can find him at eddiefrancis.com or reach him directly via email at eddie@eddiefrancis.com.
A Quick Note to Our Community
If this episode hits home, remember that you are not alone. A lot of us in this community discovered later in life that words like "lazy" or "difficult" were never the right fit. Subscribe so you do not miss our next conversation, and if you know someone who needs to hear Eddie's story, please share this episode with them.
-
[00:00.000 --> 00:03.200] I'm a communications guy, you know, my career
[00:03.200 --> 00:05.600] started in mass communication, you know,
[00:05.600 --> 00:07.960] started television, started radio.
[00:07.960 --> 00:11.280] And then I got into public relations
[00:11.280 --> 00:14.640] and got more into external internal communications
[00:14.640 --> 00:17.440] than then I floated into marketing.
[00:17.440 --> 00:22.120] Dave, I have to tell you, I have had this thing
[00:22.120 --> 00:24.560] with myself lately, journaling,
[00:24.560 --> 00:27.960] and this is gonna flow right into all the ADHD stuff,
[00:28.600 --> 00:32.240] journaling, journaling, journaling,
[00:32.240 --> 00:33.840] constantly asking myself,
[00:33.840 --> 00:35.400] Eddie would keep you up at night
[00:35.400 --> 00:37.640] and would get you out of bed in the morning.
[00:37.640 --> 00:41.080] And that is leadership.
[00:41.080 --> 00:44.480] I mean, almost 40 years in the workforce
[00:44.480 --> 00:46.640] of observing leaders asking,
[00:46.640 --> 00:49.560] why did this person do this?
[00:49.560 --> 00:52.640] Man, what makes this person so good at being a leader?
[00:52.640 --> 00:55.680] Why do I feel so much better around this person?
[00:55.680 --> 00:58.720] And so that's where the leadership part comes in
[00:58.720 --> 01:02.840] with being a leadership voice strategist
[01:02.840 --> 01:07.840] and helping individuals discover the leader
[01:08.720 --> 01:10.480] and how they communicate,
[01:10.480 --> 01:13.880] but then also working with organizations
[01:13.880 --> 01:17.600] to help the leaders within that organization
[01:17.600 --> 01:21.520] communicate much more productively with their people.
[01:23.000 --> 01:24.840] And that's where I live right now.
[01:24.840 --> 01:28.080] And that's where just I can't stop thinking about it.
[01:28.080 --> 01:30.000] I'm always taking note of it.
[01:30.000 --> 01:32.760] I'll go to Instagram and I'll hear something
[01:32.760 --> 01:34.320] that somebody says and I'm going,
[01:34.320 --> 01:39.080] ah, you really think this is how it works, you know?
[01:39.080 --> 01:39.920] Right, right.
[01:39.920 --> 01:42.880] Yeah, so that's what I do as a leadership voice strategist,
[01:42.880 --> 01:46.840] born and raised in New Orleans back in my home city,
[01:46.840 --> 01:49.040] spent some time away,
[01:49.040 --> 01:52.160] but in my home city of New Orleans
[01:52.160 --> 01:55.880] or at least in the in the greater New Orleans area
[01:55.880 --> 01:59.640] for people who want to know, yes, I cook.
[01:59.640 --> 02:00.640] Mm, yeah.
[02:00.640 --> 02:01.960] Yes.
[02:01.960 --> 02:04.280] If you come to the showfronts, why?
[02:05.280 --> 02:08.840] You can get some gumbo, you can get jambalaya,
[02:08.840 --> 02:13.240] you can get shrimp to faye, you can get gumbo there,
[02:13.240 --> 02:15.960] but you can get all, you can get the classics over here.
[02:15.960 --> 02:19.240] I'll even whip up some bayonets for you.
[02:19.240 --> 02:21.880] I mean, yeah, I mean, look, man,
[02:21.880 --> 02:23.840] the kitchen is my happy place, man.
[02:23.840 --> 02:25.040] The kitchen is my happy place.
[02:25.040 --> 02:27.440] That's where I really, really,
[02:27.440 --> 02:29.720] the kitchen is very therapeutic for me.
[02:30.680 --> 02:34.000] And so, yeah, so that's me, that's me.
[02:34.000 --> 02:36.760] I got a wonderful wife who was way smarter than I am.
[02:36.760 --> 02:40.000] So yeah, I'll punt in my coverage.
[02:42.000 --> 02:45.720] You know, wonderful 23 year old son
[02:45.720 --> 02:49.720] and a dog in a cat who get along.
[02:49.720 --> 02:50.760] Hey, that's good.
[02:51.720 --> 02:55.480] And I love being a guest on your podcast
[02:55.480 --> 02:57.640] and wanted to plunk that too.
[02:59.040 --> 03:02.520] Also, yeah, now I'm hungry, thanks for that.
[03:04.640 --> 03:05.760] You actually?
[03:05.760 --> 03:07.680] I know, I know, we talked about that last time.
[03:07.680 --> 03:09.080] Yeah, and it's true.
[03:09.080 --> 03:11.360] Like every time I talk to anybody from New Orleans,
[03:11.360 --> 03:13.560] I'm like straight away.
[03:13.560 --> 03:16.800] I wanna hear like live music, but first eat.
[03:16.800 --> 03:18.720] So, and then eat again.
[03:18.720 --> 03:23.720] And maybe squeeze in some food on the way to some live music.
[03:23.920 --> 03:26.560] Yeah, I'm a big, big fan of New Orleans.
[03:26.560 --> 03:27.720] I love that city.
[03:27.720 --> 03:32.160] Let's get back a little bit into the ADHD's topic
[03:32.160 --> 03:33.880] and into your own career.
[03:33.880 --> 03:35.040] And it's funny too.
[03:35.040 --> 03:36.520] I mean, we're very much, you know,
[03:36.520 --> 03:38.400] as we established last time we spoke,
[03:38.400 --> 03:40.360] is, you know, we are very much kindred spirits
[03:40.360 --> 03:42.200] in a lot of ways, like, you know,
[03:42.200 --> 03:44.560] I consider myself a recovering marketer
[03:44.560 --> 03:48.000] and someone who worked in radio and television
[03:48.000 --> 03:49.440] broadcasting as well.
[03:49.440 --> 03:50.920] And yeah, a lot of, a lot of,
[03:50.920 --> 03:52.080] kindred spirit in a lot of ways.
[03:52.080 --> 03:54.680] So, but yeah, tell me about your, your journey.
[03:54.680 --> 03:56.360] Like when were you diagnosed?
[03:56.360 --> 03:59.920] Yeah, I am a, so I just made 56 June 15th.
[04:00.920 --> 04:01.920] Happy 20th.
[04:01.920 --> 04:02.920] Thank you, thank you.
[04:02.920 --> 04:07.920] I found out at the age of 53 that I have ADHD.
[04:09.800 --> 04:13.000] And the way it happened was I was doing a session
[04:13.000 --> 04:17.240] with my therapist and my, in my therapist,
[04:17.240 --> 04:18.640] I mean, so much props to her.
[04:18.640 --> 04:20.360] She is the bomb.
[04:20.360 --> 04:23.200] I mean, man, I really, really,
[04:23.200 --> 04:25.040] I've learned a lot about myself.
[04:25.040 --> 04:28.600] And one of those things was,
[04:28.600 --> 04:32.240] I was telling her this story about how I was doing a training.
[04:32.240 --> 04:36.160] You know, I'm an adjunct instructor for university.
[04:36.160 --> 04:39.240] And there was this training we were going through.
[04:39.240 --> 04:42.800] And Dave, I freaked clean out in the training.
[04:42.800 --> 04:45.880] It was a three week training in the first week.
[04:45.880 --> 04:48.800] I just went through this freak out stage
[04:48.800 --> 04:51.640] where I was just like, why am I doing this to myself?
[04:51.640 --> 04:54.400] I don't think I can do this is, this is ridiculous.
[04:54.400 --> 04:55.320] I'm like, is it hard?
[04:55.320 --> 04:56.160] Was it overwhelming?
[04:56.160 --> 04:57.000] Like what?
[04:57.000 --> 04:57.840] It was overwhelming.
[04:57.840 --> 04:59.960] It wasn't hard, but it was overwhelming.
[04:59.960 --> 05:00.800] Right.
[05:00.800 --> 05:03.000] Because it was so much information.
[05:03.000 --> 05:05.600] And so all this information is in front of me.
[05:05.600 --> 05:08.240] And I want to get in like maybe two or three days
[05:08.240 --> 05:11.080] behind on stuff and that was the freak out.
[05:11.080 --> 05:12.400] You know, and I'm sitting here going,
[05:12.400 --> 05:13.600] I'm not going to make it.
[05:14.280 --> 05:17.120] It's not going to happen for me.
[05:17.120 --> 05:19.800] All these students who I couldn't be teaching, teaching,
[05:19.800 --> 05:22.200] save yourselves, save yourselves.
[05:22.200 --> 05:24.680] You don't want me to be your instructor.
[05:24.680 --> 05:29.840] So I told my therapist the story.
[05:29.840 --> 05:34.160] And she asked me, well, how did you get back on track?
[05:34.160 --> 05:36.440] Because clearly you did the training.
[05:36.440 --> 05:37.360] You got the job.
[05:37.360 --> 05:38.560] So what happened?
[05:38.560 --> 05:41.000] And I said, you know, there was this one night
[05:41.280 --> 05:43.960] when after I finished freaking out,
[05:43.960 --> 05:45.920] I said, you know what, I'm going to do this.
[05:45.920 --> 05:48.600] And I closed the door to my office.
[05:48.600 --> 05:52.480] I told my wife, I was like, listen, I need to get into this.
[05:52.480 --> 05:55.080] So I'm going to close the door to this office.
[05:55.080 --> 05:58.560] I need, I need like two hours of quiet.
[05:58.560 --> 06:01.520] I just, I just, I need to be left alone.
[06:01.520 --> 06:03.560] She completely understood.
[06:03.560 --> 06:05.640] Because she's a professor herself, actually.
[06:05.640 --> 06:06.480] Oh, nice.
[06:06.480 --> 06:09.280] And so she goes, oh, yeah, no problem, you know.
[06:09.280 --> 06:10.960] Because she goes into the same thing.
[06:10.960 --> 06:13.840] Their time when she just has to kind of lock herself up
[06:13.840 --> 06:15.880] and just figure things out.
[06:15.880 --> 06:19.880] So I'm doing this and I told my therapist
[06:19.880 --> 06:21.640] that's how I got through it.
[06:21.640 --> 06:23.560] And she said, well, what was your process?
[06:23.560 --> 06:28.160] I said, well, I just, I went line by line on everything.
[06:28.160 --> 06:31.920] And I just sat there and I just got hyper focused
[06:31.920 --> 06:35.040] on each line, each step.
[06:35.040 --> 06:36.880] And that's how I got caught up.
[06:36.880 --> 06:40.880] And, you know, and the rest is good history.
[06:40.880 --> 06:45.480] And she just, she just asked me, have you ever considered
[06:45.480 --> 06:48.840] that you might need to be tested for ADHD?
[06:48.840 --> 06:50.880] And I was like, please test me.
[06:50.880 --> 06:54.480] I was like, cause I said, cause something doesn't make sense.
[06:54.480 --> 06:57.480] And I told her, I said, you know, I have this history
[06:57.480 --> 07:00.720] of dropping a ball on long projects.
[07:00.720 --> 07:03.880] My last job, there was a really, there was a big project.
[07:03.880 --> 07:06.640] There was an annual project that I was supposed to do.
[07:06.640 --> 07:09.200] I did it one, I spent three years.
[07:09.200 --> 07:12.720] And I just wound up apologizing profusely to people.
[07:12.720 --> 07:16.400] And I just could not understand why I couldn't pull myself
[07:16.400 --> 07:17.760] together to do the project.
[07:17.760 --> 07:22.560] And one of the problems was, and I figured this out very late,
[07:22.560 --> 07:25.360] was that I just didn't have to write people to do it.
[07:25.360 --> 07:27.320] So I don't know how they did it before.
[07:27.320 --> 07:30.120] I did it, but I didn't have the right people.
[07:31.600 --> 07:32.960] And probably they did it before I did,
[07:32.960 --> 07:34.800] because they probably had better people
[07:34.880 --> 07:36.480] better position to do it.
[07:36.480 --> 07:38.240] Yeah, but that took over the thing.
[07:38.240 --> 07:40.600] I didn't have the same kind of resources.
[07:40.600 --> 07:43.440] I didn't have the same positioning to do the thing.
[07:43.440 --> 07:47.240] And I told my therapist about how embarrassed I was
[07:47.240 --> 07:49.920] that I dropped the ball on this project.
[07:49.920 --> 07:51.920] And I said, you know, every time I said,
[07:51.920 --> 07:54.640] every time I said out to do something,
[07:54.640 --> 07:57.480] like I want to write a book or I want to, I said,
[07:57.480 --> 07:58.480] I just stop.
[07:58.480 --> 08:00.040] There's a point where I just stop.
[08:00.040 --> 08:04.080] And I just can't do it anymore because my brain just gives,
[08:04.080 --> 08:06.920] I get tired, I lose focus under the,
[08:06.920 --> 08:10.880] and I said, so I, I would love to get tested for ADHD.
[08:10.880 --> 08:13.200] And so when we got the results,
[08:14.720 --> 08:17.320] they were actually, I was relieved.
[08:17.320 --> 08:19.120] I was so relieved.
[08:19.120 --> 08:23.040] And I said, okay, I'm not lazy, you know,
[08:23.040 --> 08:26.720] because the upbringing I had is that any time
[08:26.720 --> 08:28.880] you procrastinated on something, you know,
[08:28.880 --> 08:33.080] I was raised by, I was raised by a high school English teacher
[08:33.080 --> 08:35.120] and a high school math teacher.
[08:35.120 --> 08:35.960] Oh wow.
[08:35.960 --> 08:36.800] Okay.
[08:36.800 --> 08:38.400] You can only imagine the math teacher,
[08:38.400 --> 08:43.040] every time I couldn't complete something, you know,
[08:43.040 --> 08:46.000] my mom's thing was, why are you being so lazy?
[08:46.000 --> 08:48.400] Why are you procrastinating and stop being so lazy?
[08:48.400 --> 08:50.960] And she, you know, she wasn't being mean to me,
[08:50.960 --> 08:54.880] but she really could not figure out why it was
[08:54.880 --> 08:57.800] that there were things that I just couldn't complete.
[08:57.800 --> 09:02.240] Like why, why is it, I took pre-calculus in high school.
[09:02.280 --> 09:05.480] Why is it that, you know, halfway through
[09:05.480 --> 09:07.760] a pre-calculus problem?
[09:07.760 --> 09:10.400] Why is it that I would just get to this point
[09:10.400 --> 09:13.240] that I would just, my brain would just peter out.
[09:13.240 --> 09:14.080] Yeah.
[09:14.080 --> 09:17.760] And so that's how I found out, you know, long answer,
[09:17.760 --> 09:21.200] but that is how I found out about ADHD
[09:21.200 --> 09:24.560] and then, and that was the beginning of, honestly,
[09:24.560 --> 09:28.480] a really, really great journey of rediscovery,
[09:29.480 --> 09:32.440] a wonderful journey of rediscovery.
[09:32.440 --> 09:34.240] Yeah, it's amazing when you look at your life
[09:34.240 --> 09:36.560] through that lens and you understand
[09:36.560 --> 09:38.320] as they say like your operating system, right?
[09:38.320 --> 09:41.000] You start to realize like, oh, you know,
[09:41.000 --> 09:43.720] I was even imagining myself and your shoes
[09:43.720 --> 09:47.160] in that scenario of trying to work on that big project
[09:47.160 --> 09:48.920] and then kind of petering out or whatever.
[09:48.920 --> 09:51.000] And I think of like different scenarios
[09:51.000 --> 09:54.360] where not to, you know, suggest any of these for you,
[09:54.360 --> 09:56.640] but for me personally, like we get overwhelmed
[09:56.760 --> 10:00.200] and tend to kind of burn out when we don't know all the steps
[10:00.200 --> 10:02.960] or there's too many steps involved in the project
[10:02.960 --> 10:04.280] or we don't know where to begin
[10:04.280 --> 10:05.680] or we don't know what to do next,
[10:05.680 --> 10:07.920] we kind of like just sizzle out.
[10:07.920 --> 10:10.440] But then in addition to that, again, for me personally,
[10:10.440 --> 10:14.720] the later it gets in the day, you just wear out, you,
[10:14.720 --> 10:15.760] I was even thinking about that
[10:15.760 --> 10:17.520] as you were explaining about school
[10:17.520 --> 10:19.120] because it hasn't really occurred to me,
[10:19.120 --> 10:21.760] but think about like kids who get home from school
[10:21.760 --> 10:24.680] at like three, four, five, whatever time after school.
[10:24.680 --> 10:27.600] And again, I'm generalizing here a little bit too
[10:27.600 --> 10:29.840] and I'm making assumptions because I'm not a doctor.
[10:29.840 --> 10:32.200] You know, think about students with undiagnosed
[10:32.200 --> 10:34.480] and untreated ADHD, man, they're out of steam
[10:34.480 --> 10:35.880] by the end of the day.
[10:35.880 --> 10:38.680] And so yeah, to do homework at night,
[10:38.680 --> 10:42.320] like how do you even have the energy or the focus
[10:42.320 --> 10:43.760] or anything when you should be out,
[10:43.760 --> 10:45.600] like running around your neighborhood
[10:45.600 --> 10:47.200] and just getting it out of your system
[10:47.200 --> 10:49.520] and, you know, socializing or doing whatever.
[10:49.520 --> 10:52.600] So yeah, did your parents, are your parents still with us?
[10:52.720 --> 10:54.280] No, no, they're not.
[10:54.280 --> 10:55.280] Sorry to hear that.
[10:55.280 --> 10:58.120] My mom is, she had her 90th last year
[10:58.120 --> 11:00.520] and my dad passed away a few years ago,
[11:00.520 --> 11:03.120] but I asked that CUS ADHD is so heritable,
[11:03.120 --> 11:04.960] like it's highly, highly heritable.
[11:04.960 --> 11:07.440] There's a high likelihood that one of,
[11:07.440 --> 11:10.040] or both of your parents probably had ADHD
[11:10.040 --> 11:13.080] and from our generation that means most likely undiagnosed
[11:13.080 --> 11:15.200] and untreated, was there ever,
[11:15.200 --> 11:17.560] I mean, your mom, you know, struggling understanding
[11:17.560 --> 11:20.080] why you're not doing that doesn't mean she didn't have ADHD,
[11:20.080 --> 11:23.240] but do you think one or both might have had ADHD?
[11:23.240 --> 11:24.520] It's a possibility.
[11:24.520 --> 11:26.520] If I had to pick one,
[11:26.520 --> 11:28.880] there's a possibility that my dad did.
[11:28.880 --> 11:30.200] Yeah.
[11:30.200 --> 11:33.080] You know, he was the artist, you know,
[11:33.080 --> 11:35.560] he was an opera singer, actually.
[11:35.560 --> 11:39.520] And so that was really, you know, that was really his,
[11:39.520 --> 11:40.720] that was his big thing.
[11:40.720 --> 11:43.760] My mother was more process oriented.
[11:43.760 --> 11:48.360] And so to her, like if you weren't really organized,
[11:48.360 --> 11:50.240] or if you didn't have a firm process,
[11:50.240 --> 11:52.720] she just didn't understand why, you know,
[11:52.720 --> 11:54.320] she was like, just do it in order.
[11:54.320 --> 11:56.320] And, you know,
[11:56.320 --> 12:00.080] but my dad seemed to understand me really, really well.
[12:00.080 --> 12:04.480] And I remember there were times when he would tell my mother,
[12:04.480 --> 12:06.320] you know, my mother's name was Anita.
[12:06.320 --> 12:08.160] There were times when he would tell my mother,
[12:08.160 --> 12:10.720] we need to leave him alone, you know,
[12:10.720 --> 12:13.480] so he really, he just seemed to get it.
[12:13.480 --> 12:17.280] And I do, so I do think that if one of them did,
[12:17.280 --> 12:20.520] he might have been the one who had it.
[12:20.520 --> 12:21.360] But you're right.
[12:21.360 --> 12:22.200] I mean, you're right.
[12:22.200 --> 12:24.720] Just because of, just because of way my mother process
[12:24.720 --> 12:25.960] thing doesn't mean she didn't have it.
[12:25.960 --> 12:29.960] So, you know, and you have to take into consideration,
[12:29.960 --> 12:32.080] you know, I was born in 1970.
[12:32.080 --> 12:37.080] So going through the 70s and being the kid who, you know,
[12:38.120 --> 12:39.480] went home at night, it was funny.
[12:39.480 --> 12:41.600] You bring up this thing about homework.
[12:41.600 --> 12:46.600] One of the moments with my dad that always makes me laugh,
[12:47.120 --> 12:50.160] it is one of the funniest memories I have with him.
[12:51.560 --> 12:52.920] And my dad and I were very close.
[12:52.920 --> 12:54.600] We had a lot of great memories.
[12:54.600 --> 12:57.680] But one of the moments that really got me,
[12:57.680 --> 12:59.240] that really gets me thinking about him
[12:59.240 --> 13:03.240] and that chuckle every time is, I remember one night,
[13:03.240 --> 13:06.120] I was trying to do math homework as a matter of fact.
[13:06.120 --> 13:08.200] And math, just math wasn't my friend.
[13:08.200 --> 13:09.600] Math wasn't my friend.
[13:09.600 --> 13:11.040] Science wasn't my friend.
[13:11.040 --> 13:12.040] Oh goodness gracious.
[13:12.040 --> 13:14.040] I mean, chemistry, I just,
[13:14.280 --> 13:18.400] if chemistry, if chemistry was,
[13:18.400 --> 13:21.560] if chemistry was a vampire, I would want the wooden steak
[13:21.560 --> 13:22.800] and just end it.
[13:24.640 --> 13:26.560] I hate a chemistry.
[13:26.560 --> 13:31.000] And I remember one night, but I was doing math homework
[13:31.000 --> 13:32.440] and it might have been geometry.
[13:32.440 --> 13:34.120] And geometry wasn't my friend either.
[13:34.120 --> 13:36.440] I did not, I did not like geometry.
[13:36.440 --> 13:37.720] Didn't say, well, my mother,
[13:37.720 --> 13:39.560] because she was a geometry teacher.
[13:39.560 --> 13:43.720] But so, I'm doing this geometry homework
[13:44.680 --> 13:46.280] and there was this dining room table
[13:46.280 --> 13:48.200] that I would always do my homework at.
[13:48.200 --> 13:49.520] So I'm sitting there doing this homework
[13:49.520 --> 13:50.960] at the dining room table.
[13:50.960 --> 13:53.120] My dad, for whatever reason,
[13:53.120 --> 13:54.360] and this, not to think about it,
[13:54.360 --> 13:55.920] he just might have been ADHD
[13:55.920 --> 13:58.560] because the man sat down across from me
[13:58.560 --> 14:01.000] and he loved to have some tea at night.
[14:01.000 --> 14:03.240] And he sat directly across from me.
[14:03.240 --> 14:05.240] Now, the man saw the look on my face.
[14:05.240 --> 14:08.760] He saw the look of just pain and horror
[14:08.760 --> 14:11.080] of doing math homework on my face.
[14:11.080 --> 14:13.760] And then I have my brows all frowned.
[14:13.760 --> 14:16.080] I'm sitting there trying to do this.
[14:16.080 --> 14:18.040] And I'm trying to figure stuff out.
[14:18.040 --> 14:19.560] And you know how it is, Dave.
[14:19.560 --> 14:20.920] When you see somebody do this,
[14:20.920 --> 14:24.360] when they grab their heads and they try to think about something,
[14:24.360 --> 14:26.240] you know they're having a bad time.
[14:26.240 --> 14:30.000] My dad sits directly across from me with his tea
[14:30.000 --> 14:32.720] and starts sipping his tea
[14:32.720 --> 14:36.440] in the middle of my trying to do a math problem.
[14:36.440 --> 14:37.640] And he just goes,
[14:38.480 --> 14:40.200] and I'm going,
[14:40.200 --> 14:45.200] and I look up at him and he just kept going.
[14:45.880 --> 14:47.120] And my dad was also,
[14:47.120 --> 14:49.560] but my dad also was mischievous.
[14:49.560 --> 14:50.400] Yeah, yeah, yeah.
[14:50.400 --> 14:53.680] So he probably was messing with me too.
[14:53.680 --> 14:56.600] And he just sat there and he goes,
[14:56.600 --> 14:58.440] and then at one point he just goes,
[14:58.440 --> 14:59.440] so refreshing.
[14:59.440 --> 15:00.960] And I was like,
[15:00.960 --> 15:03.080] wrong with this man.
[15:03.080 --> 15:05.080] He's like doing an advertisement for tea.
[15:06.000 --> 15:07.800] What are you doing?
[15:07.800 --> 15:10.680] It's delicious.
[15:10.680 --> 15:13.280] I just want that father.
[15:13.280 --> 15:15.080] Why do you hate me so much?
[15:17.080 --> 15:19.080] And then just like, good luck with that.
[15:19.080 --> 15:22.560] You know, walking away as he sips his cup of tea.
[15:22.560 --> 15:23.600] That's hilarious.
[15:23.600 --> 15:27.240] Yeah, there's something like misophonia, right?
[15:27.240 --> 15:28.840] Which I know is not,
[15:28.840 --> 15:33.080] I don't believe he's recognized in the DSM as anything.
[15:33.080 --> 15:34.480] I think I don't know if it's in there,
[15:34.480 --> 15:37.840] but this idea about little things that irk you
[15:37.840 --> 15:39.080] and distract you and annoy you,
[15:39.080 --> 15:40.360] whether it's like, I mean,
[15:40.360 --> 15:42.800] some people would just get annoyed with somebody sipping a tea.
[15:42.800 --> 15:46.920] Yes, but we can be prone to like noises or frequencies
[15:46.920 --> 15:49.480] or annoying tapping or whatever it is
[15:49.480 --> 15:52.360] that kind of you pick up on across a room
[15:52.360 --> 15:53.840] that just drags you crazy.
[15:53.840 --> 15:54.680] Are you like that too?
[15:54.680 --> 15:57.160] I don't get it too much, but I do.
[15:57.160 --> 15:59.360] I do know some people that have that.
[15:59.360 --> 16:01.760] And it is sort of,
[16:01.760 --> 16:03.640] and again, I don't know with certainty,
[16:03.640 --> 16:07.920] but that misophonia might be related or part of ADHD
[16:07.920 --> 16:09.160] for some people, I don't know.
[16:09.160 --> 16:13.160] Sometimes it doesn't, it doesn't send me over the edge
[16:13.160 --> 16:14.960] or anything like that.
[16:14.960 --> 16:19.440] It's just annoying, you know, and now I try to get away from it,
[16:19.440 --> 16:21.960] but I try to find it to stop it.
[16:21.960 --> 16:24.200] My wife on the other hand, oh my goodness,
[16:24.200 --> 16:28.480] that little noises driver up the wall.
[16:28.480 --> 16:32.760] Yeah, and sometimes, you know, sometimes I have a lot
[16:32.760 --> 16:33.760] of my dad in me.
[17:02.760 --> 17:05.760] You
[17:32.760 --> 17:40.760] sometimes just to be mischievous, you know, I'll just,
[17:40.760 --> 17:47.760] and she'll just, she'll just look like, stop.
[17:47.760 --> 17:50.560] So she's like, you're not joining her.
[17:50.560 --> 17:53.760] I should grades papers, drinking a nice cup of candle.
[17:53.760 --> 17:55.760] Oh, no, I stay away from what she's wearing this time.
[17:55.760 --> 17:57.760] No, I stay clean away from it.
[17:57.760 --> 18:01.760] No, because that time is all of the limits
[18:01.760 --> 18:04.760] because whenever she says, I'm going to go great
[18:04.760 --> 18:07.760] as time is I'm like, okay, I'll be in the other room.
[18:07.760 --> 18:08.760] Yeah.
[18:08.760 --> 18:10.760] Yeah, my wife says school librarian.
[18:10.760 --> 18:11.760] So she, yeah.
[18:11.760 --> 18:12.760] That's right.
[18:12.760 --> 18:14.760] Yeah, so middle school and elementary.
[18:14.760 --> 18:17.760] So she, yeah, she, she, she's busy.
[18:17.760 --> 18:20.760] I know, you know, I'm the extrovert, cheesy introvert.
[18:20.760 --> 18:24.760] So she gets, I work from home and she, we often joke
[18:24.760 --> 18:27.760] like we need to switch jobs because like, you know,
[18:27.760 --> 18:30.760] I love being around people and she's around people all day
[18:30.760 --> 18:31.760] at home.
[18:31.760 --> 18:32.760] She's just like, leave me alone.
[18:32.760 --> 18:33.760] I'm going to read.
[18:33.760 --> 18:34.760] And that's it.
[18:34.760 --> 18:35.760] Right.
[18:35.760 --> 18:37.760] But, but, but, but, and it's just me and the dog again,
[18:37.760 --> 18:39.760] because now we're empty nesters.
[18:39.760 --> 18:41.760] So yeah, it's like, you know, but that's cool.
[18:41.760 --> 18:43.760] So tell me, tell me a little bit more about like the,
[18:43.760 --> 18:46.760] the business side of things like, you know,
[18:46.760 --> 18:49.760] how you work with clients, you know, is it more of like a coaching
[18:49.760 --> 18:51.760] engagements or consulting engagements or tell me,
[18:51.760 --> 18:54.760] tell me a little bit about that and sort of what that looks like.
[18:54.760 --> 18:56.760] The big thing for me right now is coaching.
[18:56.760 --> 19:00.760] And it's specifically public speaking coaching.
[19:00.760 --> 19:05.760] And that's probably what I enjoy the most because it's not
[19:05.760 --> 19:06.760] just public speaking.
[19:06.760 --> 19:12.760] It is, I see public speaking coaching for me as an exercise
[19:12.760 --> 19:14.760] in self awareness.
[19:14.760 --> 19:19.760] And, and most definitely, it's an exercise in getting people
[19:19.760 --> 19:24.760] to articulate who they are, but then also articulate
[19:24.760 --> 19:26.760] what makes them a great leader.
[19:26.760 --> 19:29.760] And I find these moments, you know, I was,
[19:29.760 --> 19:31.760] I was a theater minor in college.
[19:31.760 --> 19:34.760] And so I find all of these,
[19:34.760 --> 19:37.760] all these opportunities with people to coach them on their
[19:37.760 --> 19:38.760] techniques.
[19:38.760 --> 19:42.760] And that usually, that usually comes with referrals.
[19:42.760 --> 19:47.760] You know, a lot of times what will happen is somebody will ask
[19:47.760 --> 19:51.760] me to do some PR work for them, which is really probably,
[19:51.760 --> 19:54.760] you know, that happens quite often.
[19:54.760 --> 19:57.760] But another part of the business day is,
[19:57.760 --> 20:01.760] is actual fractional communications and marketing leadership,
[20:01.760 --> 20:05.760] which I've done three times or twice.
[20:05.760 --> 20:07.760] I've done that twice.
[20:07.760 --> 20:09.760] And I really enjoy it.
[20:09.760 --> 20:11.760] I love doing fractional work.
[20:11.760 --> 20:12.760] Yeah.
[20:12.760 --> 20:14.760] Yeah, I love doing it, man.
[20:14.760 --> 20:16.760] I mean, the last time I did it,
[20:16.760 --> 20:20.760] I was actually doing it on the cusp of a big change that this
[20:20.760 --> 20:21.760] college was going through.
[20:21.760 --> 20:23.760] They were, they had a new president coming in.
[20:23.760 --> 20:25.760] And so there was this interim president.
[20:25.760 --> 20:27.760] And the interim president knew, knew my work.
[20:27.760 --> 20:28.760] He knows me personally.
[20:28.760 --> 20:30.760] And so he called me and said, Hey, man, listen,
[20:30.760 --> 20:33.760] I need you for like five months.
[20:33.760 --> 20:34.760] And it was a great experience.
[20:34.760 --> 20:35.760] It was a great experience.
[20:35.760 --> 20:37.760] But they did get to a point where I said, okay,
[20:37.760 --> 20:38.760] you're 30th.
[20:38.760 --> 20:40.760] My kind drag this up.
[20:40.760 --> 20:41.760] Yeah.
[20:41.760 --> 20:44.760] Good luck with everything.
[20:44.760 --> 20:45.760] Yeah.
[20:45.760 --> 20:46.760] Right.
[20:46.760 --> 20:47.760] Yeah, the clock is ticking.
[20:47.760 --> 20:48.760] Let's go.
[20:48.760 --> 20:49.760] Yeah.
[20:49.760 --> 20:50.760] Yeah.
[20:50.760 --> 20:51.760] Yeah.
[20:51.760 --> 20:52.760] Yeah.
[20:52.760 --> 20:54.760] But I would say that the two biggest things for me actually are
[20:54.760 --> 20:58.760] public speaking coaching and during fractional communication is
[20:58.760 --> 20:59.760] marketing leadership.
[20:59.760 --> 21:00.760] Yeah.
[21:00.760 --> 21:01.760] That's great.
[21:01.760 --> 21:03.760] And yeah, I just, I just delivered my TEDx,
[21:03.760 --> 21:05.760] or my TEDx talk just actually dropped.
[21:05.760 --> 21:06.760] And so for that, congrats.
[21:06.760 --> 21:07.760] Yeah.
[21:07.760 --> 21:08.760] Thanks.
[21:08.760 --> 21:09.760] Yeah.
[21:09.760 --> 21:11.760] It was a big, it was a long time coming, you know,
[21:11.760 --> 21:14.760] because yeah, for like you, I mean, I was diagnosed at 50.
[21:14.760 --> 21:15.760] And I'm 54 now.
[21:15.760 --> 21:20.760] So it was, you know, partly about, about that and about ADHD.
[21:20.760 --> 21:26.760] And so, but also as a speaker myself, you know, I thrive on that.
[21:26.760 --> 21:28.760] And I love speaking.
[21:28.760 --> 21:33.760] And so, but of course, you know, I TEDx talk is like a whole different
[21:33.760 --> 21:34.760] follow-axe.
[21:34.760 --> 21:35.760] Yeah.
[21:35.760 --> 21:36.760] I mean, I've done storytelling nights.
[21:36.760 --> 21:39.760] I've done a million improv performances.
[21:39.760 --> 21:44.760] I've been studied at Second City in Toronto and doing a lot of improv over the years.
[21:44.760 --> 21:49.760] And, and keynotes, of course, which is the bread and butter, but,
[21:49.760 --> 21:52.760] but a TEDx, it's, it's, it's not so much the people in the room.
[21:52.760 --> 21:55.760] It is, but it's not so much the audience in the room as it is.
[21:55.760 --> 22:00.760] Like the potential for, you know, tens, hundreds of thousands of people to,
[22:00.760 --> 22:06.760] to see your video, which is see, you know, and part of that for me has always been.
[22:06.760 --> 22:10.760] I have a lot of other speaker friends and.
[22:10.760 --> 22:15.760] You know, some have multiple TEDx's and, and, and some have.
[22:15.760 --> 22:18.760] Pretty poor TEDx's I'll say.
[22:18.760 --> 22:24.760] Because people just jump at the opportunity thinking it as like a sales channel or something like that.
[22:24.760 --> 22:30.760] And for me, it's always been sort of the top of the list of, of my goals as a speaker,
[22:30.760 --> 22:34.760] role really TED, the main stage, but, you know, going to start somewhere, I guess.
[22:34.760 --> 22:35.760] Yeah.
[22:35.760 --> 22:37.760] And the TEDx for me was.
[22:37.760 --> 22:39.760] I couldn't do it.
[22:39.760 --> 22:45.760] All these, like I've been speaking now really professionally for over 15, about 15 years or so, give or take.
[22:45.760 --> 22:47.760] And.
[22:47.760 --> 22:54.760] Speaking like delivering my TED talk, my TEDx talk was as much like it was, it had to be the right topic.
[22:54.760 --> 22:57.760] It couldn't just be something I was interested in today.
[22:57.760 --> 23:05.760] I've done those presentations before over the years with the ADHD diagnosis and what I have to share about that.
[23:05.760 --> 23:10.760] It took me, so I joke that like it took me 50 years to find the topic, right?
[23:10.760 --> 23:12.760] And so yeah, have you done, I can't remember.
[23:12.760 --> 23:14.760] Have you done a TEDx talk or.
[23:14.760 --> 23:18.760] Oh, man, I've never done what I've applied for one.
[23:18.760 --> 23:19.760] Yeah.
[23:19.760 --> 23:23.760] But to your point, it wasn't a right topic.
[23:23.760 --> 23:29.760] It was one of those things where when I didn't get, I was like, well, I'm glad I didn't get it because I.
[23:29.760 --> 23:34.760] I felt like I was trying to shoehorn something in there that would give me quote unquote credibility.
[23:34.760 --> 23:36.760] And it just wasn't what I wanted to talk.
[23:36.760 --> 23:45.760] It was something that I knew and something that I knew I could talk about, but it wasn't something I felt great about talking about.
[23:45.760 --> 23:47.760] I didn't feel passionate about it.
[23:47.760 --> 23:48.760] Yeah.
[23:48.760 --> 23:59.760] And so there is a TEDx that I want to apply for, but I'm like you, I finally feel like that thing that I want to talk about is what I need to talk about.
[24:00.760 --> 24:02.760] And I'm itching to talk about.
[24:02.760 --> 24:05.760] And so I can't, I can't wait to do the application.
[24:05.760 --> 24:12.760] But yeah, and it's in, and you know, to your point, though, I know, well, I don't know how many people I know who've done TEDx is.
[24:12.760 --> 24:14.760] I mean, a few people there.
[24:14.760 --> 24:15.760] So it's so funny.
[24:15.760 --> 24:24.760] Is it a funny now that you meet people and you almost want to ask them, you know, hey, you've done the TEDx, right?
[24:24.760 --> 24:25.760] Yeah, it's totally.
[24:25.760 --> 24:26.760] It's a surprise.
[24:26.760 --> 24:28.760] People say, oh, yeah, yeah, I didn't want an Albany New York.
[24:28.760 --> 24:29.760] And you're like, what?
[24:29.760 --> 24:31.760] Wait, I was joking.
[24:31.760 --> 24:35.760] Yeah, there's, I mean, there's, I think there's millions of them now.
[24:35.760 --> 24:36.760] Yeah.
[24:36.760 --> 24:37.760] Yeah.
[24:37.760 --> 24:40.760] I would, I would guess, but yeah, there's, there's tons.
[24:40.760 --> 24:41.760] But that's a thing, right?
[24:41.760 --> 24:50.760] Like, and that was part of my challenge, too, with the event itself and the organizers was my, I had some, I was a little
[24:50.760 --> 24:55.760] trepidatious because I didn't know how prepared they would be.
[24:55.760 --> 25:02.760] And I was, I was a little worried about the quality of, because you hear it, right?
[25:02.760 --> 25:10.760] Like you see it and hear it where the presentation, like the microphone sucks or the sound quality is terrible or the video quality is terrible.
[25:10.760 --> 25:19.760] And that's going to hinder the algorithm and YouTube and, and TED as an organization on whether they decide to highlight your presentation.
[25:19.760 --> 25:23.760] So, and the organizer of our event kept saying it's a fantastic place.
[25:23.760 --> 25:31.760] They've got the state of the art equipment, but it was on a community college and not because it was a community college, but it was a school, right?
[25:31.760 --> 25:32.760] It was a college.
[25:32.760 --> 25:37.760] And so I was like, well, you know, it's great that they have, you know, you could have a Ferrari.
[25:37.760 --> 25:44.760] It's a great car, but not know how to drive and crash it into a tree as soon as you pull it out of your driveway, right?
[25:44.760 --> 25:53.760] And so I wanted to make sure that those who are recording it and editing and all that stuff, we're going to, we're going to be good at what they did with that equipment.
[25:53.760 --> 26:00.760] And thankfully it came out great and, and I'm happy with the organizers and so on, but I was a little nervous about that.
[26:00.760 --> 26:06.760] Oh, I can, I can understand it because I mean, having worked in higher education, it's still working in higher education.
[26:06.760 --> 26:07.760] Yeah.
[26:07.760 --> 26:13.760] Colleges and universities can be such that the environments are so, they can be so insular, right?
[26:13.760 --> 26:16.760] And their world is their world.
[26:16.760 --> 26:22.760] And you come from outside the world and say, hey, we need to done A, B, C, D, F and G. And everybody's just like, okay.
[26:22.760 --> 26:24.760] And then they do it their way.
[26:24.760 --> 26:27.760] You're like, well, well, well, that is not what we talked about.
[26:27.760 --> 26:28.760] Right.
[26:28.760 --> 26:34.760] And then on a few occasions, I mean, I mean, I haven't done PR in higher ed.
[26:34.760 --> 26:43.760] I can't tell you how many times that the institution is thinking, we need to do a press release or press conference.
[26:43.760 --> 26:46.760] We need to do a press release because we've just done the greatest thing ever.
[26:46.760 --> 26:47.760] Right.
[26:47.760 --> 26:48.760] I'm going, okay, great.
[26:48.760 --> 26:49.760] How does this matter to the public?
[26:49.760 --> 26:50.760] Yes.
[26:50.760 --> 26:51.760] You did it.
[26:51.760 --> 26:54.760] And I'm like, no, no, it matters to you, but how does it matter to the public?
[26:54.760 --> 26:55.760] Right.
[26:55.760 --> 26:58.760] I'm going, no, you don't end.
[26:58.760 --> 27:04.760] And they, and they are so, they can be so in their heads about things in higher education.
[27:04.760 --> 27:16.760] And so I can understand, I can understand a trepidation with it because you're just like, oh man, you know, I mean, please, please realize we have company company at the house today.
[27:16.760 --> 27:17.760] Yeah, yeah.
[27:17.760 --> 27:20.760] And you want them to, you want them to realize that there is company.
[27:20.760 --> 27:22.760] You've got a tree company like company.
[27:22.760 --> 27:23.760] So yeah.
[27:23.760 --> 27:25.760] But there is that Dunning Kruger effect, right?
[27:25.760 --> 27:26.760] That kicks in.
[27:26.760 --> 27:27.760] And it's not just colleges.
[27:27.760 --> 27:28.760] I mean, it could be any industry.
[27:28.760 --> 27:29.760] It could be any company, right?
[27:29.760 --> 27:30.760] Where they, we do it this way.
[27:30.760 --> 27:32.760] And, and this is the way we do it.
[27:32.760 --> 27:34.760] And we're experts and so on.
[27:34.760 --> 27:38.760] But, you know, you don't realize, yeah, to your point, like, yeah, exactly that.
[27:38.760 --> 27:45.760] Like, and, and, and to your point about the PR aspect, I mean, really when you're teaching public speaking skills as well.
[27:45.760 --> 27:46.760] And it's so funny.
[27:46.760 --> 27:54.760] We're talking about this because I literally have a draft of a blog post that I was, I'm going to publish in because I was at an event recently.
[27:54.760 --> 28:04.760] And the speaker, you know, she was great and, and her, you know, I wonder what she seemed like a wonderful person.
[28:04.760 --> 28:08.760] And her heart was in the right place and her head was in the right place.
[28:08.760 --> 28:12.760] But she just like reading the slides.
[28:12.760 --> 28:13.760] Oh, man.
[28:13.760 --> 28:14.760] Yeah.
[28:14.760 --> 28:18.760] And literally had the script as the slides.
[28:18.760 --> 28:22.760] So each slide was a lot of dialogue, a lot of words.
[28:22.760 --> 28:25.760] And I'm, I'm positive in speaking for so long.
[28:25.760 --> 28:30.760] I'm positive that like, like myself, the audience was reading it as she was trying to read it.
[28:30.760 --> 28:31.760] Oh, yeah.
[28:31.760 --> 28:32.760] Oh, yeah.
[28:32.760 --> 28:33.760] Right.
[28:33.760 --> 28:34.760] So you're distracted by what she's saying.
[28:34.760 --> 28:38.760] And, you know, I think you've been reading this.
[28:38.760 --> 28:41.760] And the content also wasn't.
[28:41.760 --> 28:49.760] Again, her heart was in the right place, but, and, but she just wasn't great at making the, the, the case for what she was speaking on.
[28:49.760 --> 28:56.760] And again, that gets back to part of the, the vlog person writing about knowing the audience and what's in it for them, right.
[28:56.760 --> 29:07.760] And, and to me, like, it's really the client who hires me to speak, whether it's a professional development person at a company or association or whether it's like a conference planner or meeting planner.
[29:07.760 --> 29:08.760] They're a client.
[29:08.760 --> 29:11.760] They're paying me, but also the audience is the client.
[29:11.760 --> 29:13.760] And I've got to knock it out of the park for them.
[29:13.760 --> 29:20.760] And if they don't enjoy what, or, or find value in what I'm sharing, then, then it's going to come back on the meeting planner anyway.
[29:20.760 --> 29:21.760] And they're going to hate me for it.
[29:21.760 --> 29:23.760] So I need to make sure that they're both the customer.
[29:23.760 --> 29:27.760] But to your point about PR and stuff too is, yeah, the college has a press release.
[29:27.760 --> 29:29.760] They want to announce something special.
[29:29.760 --> 29:38.760] But what's in it for me, the reader, me, the journalist, getting that press release, like, like, who cares that you're, you have a new wing to your college?
[29:38.760 --> 29:40.760] Why does it matter to our community?
[29:40.760 --> 29:44.760] Oh, wait, you're going to be teaching future chefs how to get Asian food.
[29:44.760 --> 29:46.760] Okay, you got my attention.
[29:46.760 --> 29:47.760] I want to know all about that.
[29:47.760 --> 29:49.760] And where do I try said food?
[29:49.760 --> 29:50.760] Yeah.
[29:50.760 --> 29:51.760] I know what I did.
[29:51.760 --> 29:56.760] I learned to ask myself, what leader are they burying here?
[29:56.760 --> 29:59.760] Then that's the question I learned to ask myself.
[29:59.760 --> 30:01.760] And that would guide my questioning.
[30:01.760 --> 30:05.760] And that's how I would find out what the real story is.
[30:05.760 --> 30:08.760] It's like, okay, for you, the story is that you're building a new wing.
[30:08.760 --> 30:12.760] But for the community, there's this new culinary program.
[30:12.760 --> 30:16.760] And there are a bunch of people out there whose kids are saying, I want to be a chef.
[30:16.760 --> 30:18.760] And so here you go.
[30:18.760 --> 30:21.760] This is what the press releases about.
[30:21.760 --> 30:26.760] And no, we're not doing a press conference because this is not press conference worthy.
[30:26.760 --> 30:27.760] Right, right, right.
[30:27.760 --> 30:31.760] And also, like, you put on your, this is my recovering marketing hat.
[30:31.760 --> 30:36.760] You know, we're, I think it was David Mirman Scott, who coined the term news,
[30:36.760 --> 30:38.760] jacking back in the day.
[30:38.760 --> 30:41.760] And the idea of like, especially in PRT, right?
[30:41.760 --> 30:46.760] And marketing is, is capitalizing on, on the, the flavor of the week, so to speak,
[30:46.760 --> 30:51.760] and to get on, so like, for example, the bear playing with the metaphor of the analogy
[30:51.760 --> 30:55.760] we're using, like the bear television show at its peak.
[30:55.760 --> 30:58.760] I mean, that would be the perfect time to talk about, you know,
[30:58.760 --> 31:02.760] because people are suddenly interested in, in fine cooking and, and, and, you know,
[31:02.760 --> 31:03.760] that kind of thing.
[31:03.760 --> 31:06.760] So, uh, so you could kind of tie it back to that.
[31:06.760 --> 31:08.760] So, yeah, that's super cool.
[31:08.760 --> 31:09.760] Yeah.
[31:09.760 --> 31:10.760] Are you still teaching too?
[31:10.760 --> 31:11.760] Are you doing that too?
[31:11.760 --> 31:12.760] I, I am.
[31:12.760 --> 31:17.760] Um, so I actually, uh, teach general education courses.
[31:17.760 --> 31:21.760] Um, and so I really, I really enjoy it.
[31:21.760 --> 31:25.760] Um, and I teach, you know, teach non-traditional students.
[31:25.760 --> 31:32.760] Um, and it's really cool to, it's really cool to teach a bunch of folks who have a pretty clear idea
[31:32.760 --> 31:34.760] of why they're in college.
[31:34.760 --> 31:38.760] Um, that's pretty hard with, with 17, 18, 19 generals.
[31:38.760 --> 31:40.760] You know, they, they have to figure a lot of things.
[31:40.760 --> 31:42.760] I mean, shoot, I didn't know why I was in college.
[31:42.760 --> 31:43.760] Yeah.
[31:43.760 --> 31:44.760] Yeah, yeah.
[31:44.760 --> 31:45.760] Yeah, I had no idea.
[31:45.760 --> 31:50.760] And you know, what's interesting is that teaching these, these adult learners,
[31:50.760 --> 31:55.760] teaching them has helped me understand why I struggled when I was in college.
[31:55.760 --> 31:56.760] Hmm.
[31:56.760 --> 32:03.760] And a big part of it is, of course, I had undiagnosed ADHD.
[32:03.760 --> 32:05.760] Um,
[32:06.760 --> 32:09.760] and I was supposed to graduate from college in 1992.
[32:09.760 --> 32:11.760] I graduated in 95.
[32:11.760 --> 32:15.760] Not the time, you know, that was a tragedy, you know, that was just such a big, you know,
[32:15.760 --> 32:19.760] it was such a big deal that I graduated from college three years later.
[32:19.760 --> 32:24.760] I'm supposed to, I wasn't there the whole time I sat out twice, two or three times.
[32:24.760 --> 32:30.760] But I, but, but it's interesting that the combination of teaching the students I have right now
[32:30.760 --> 32:34.760] and then going through therapy helped me realize that I had undiagnosed ADHD.
[32:34.760 --> 32:35.760] And I was burned out.
[32:35.760 --> 32:36.760] Yeah.
[32:36.760 --> 32:42.760] And one of the biggest struggles I have had throughout my life and I'm just getting a handle
[32:42.760 --> 32:46.760] on it with therapy is emotional regulation.
[32:46.760 --> 32:47.760] Yeah.
[32:47.760 --> 32:48.760] Yeah.
[32:48.760 --> 32:49.760] Yeah.
[32:49.760 --> 32:50.760] Yeah.
[32:50.760 --> 32:51.760] Yeah.
[32:51.760 --> 32:52.760] Yeah.
[32:52.760 --> 32:53.760] Yeah.
[32:53.760 --> 32:54.760] Yeah.
[32:54.760 --> 32:55.760] Yeah.
[32:55.760 --> 32:56.760] Yeah.
[32:56.760 --> 32:57.760] Yeah.
[32:57.760 --> 32:58.760] Yeah.
[32:58.760 --> 32:59.760] Yeah.
[32:59.760 --> 33:00.760] Yeah.
[33:00.760 --> 33:01.760] Yeah.
[33:01.760 --> 33:04.760] And then I'd have a major African American fraternities as priorities.
[33:04.760 --> 33:07.760] And I remember fraternity called the Alpha Phi Alpha.
[33:07.760 --> 33:15.760] And I wrote this book because my experience being a college chapter president was
[33:15.760 --> 33:22.760] that I had a really hard time regulating my emotions when the brothers disagreed
[33:22.760 --> 33:23.760] with me about things.
[33:23.760 --> 33:24.760] Sure.
[33:24.760 --> 33:31.160] So I had these blow-ups, I had this hot temper, I didn't understand why it is that I would
[33:31.160 --> 33:38.720] say something and those knuckleheads wouldn't do it and I didn't get it, I didn't get it.
[33:38.720 --> 33:46.280] And so it's interesting that in the experience of writing that book, teaching these students,
[33:46.280 --> 33:52.080] the combination is interesting, I'm going, man, we'll wait a minute, how much of my experience
[33:52.080 --> 34:01.120] was impacted by ADHD. And I know that my temper, I know that not understanding the other guys and
[34:01.120 --> 34:11.200] all that was all impacted by ADHD. I love it. And so now, at this point in my life, whenever I
[34:11.200 --> 34:17.120] get the opportunity to work with a group of people and maybe I'm in a leadership position or whatever,
[34:17.280 --> 34:23.760] or even if I'm just on social media, and I see some conversations going sideways, among people
[34:23.760 --> 34:33.120] that I know, or I feel safe enough that I want to jump in and say something. I now realize that the
[34:33.120 --> 34:41.920] best way for me to manage the responses that I'm getting is to figure out how to quiet my mind
[34:42.000 --> 34:47.200] in that split second and then put more emphasis on listening than expressing.
[34:48.640 --> 34:53.280] And that is probably the biggest takeaway for me because I had this conversation with my
[34:53.280 --> 34:58.160] therapist when I said, you know, I'm already good at listening. I mean, I've actually always been
[34:58.160 --> 35:03.200] good at listening, but I've learned to listen with intention. And that is the thing that's really
[35:03.200 --> 35:11.200] helped me manage, you know, the emotions and really helped me figure out how to ask a better
[35:11.200 --> 35:19.680] question as opposed to respond. You know, and it's just very interesting. You know, there's this
[35:19.680 --> 35:26.720] program, you know, this teaching position I have where the training freaked me clean out and that
[35:26.720 --> 35:32.160] helped me figure out that I have ADHD is now the thing that's helping me realize, you know, it's
[35:32.160 --> 35:37.280] helping me, it's really helping me understand this really helped me develop patients, it's helped me
[35:37.360 --> 35:43.280] pay more attention to people and their cues, their social cues. It's really helped me do a lot of
[35:43.280 --> 35:47.360] that. So yeah, I'm really grateful. And it was one day when I was just like, man, you know,
[35:47.360 --> 35:51.600] it's like 25 Susan is quiet. I don't know how I'm going to do this, you know, I need to quit this
[35:51.600 --> 35:57.920] thing. And and I just said, ah, no, I don't need to quit. I need to I need to keep going because
[35:57.920 --> 36:04.400] this is a learning experience and it's teaching me patient patients. And because we have a pretty
[36:04.400 --> 36:09.680] strict schedule of when a grading has to be done, I'm on a schedule, which I need, of course.
[36:09.680 --> 36:15.040] And so I'm now I'm doing a much better job of, you know, spreading my week out, you know,
[36:15.040 --> 36:19.120] deciding that I'm going to grade three assignments on Monday and other three on Tuesday.
[36:19.760 --> 36:25.200] I'm really, you know, I figured out that that I figured out that that schedule for myself and
[36:25.200 --> 36:32.480] that that pace for myself. And it's just it's just it's I have to chuckle at how this job that I
[36:32.480 --> 36:36.720] thought I was going to get and it felt like I was going to quit a couple of times. I have to
[36:36.720 --> 36:42.480] chuckle at myself because it's really been teaching me a lot and it's really and it's been part
[36:42.480 --> 36:47.440] of helping me manage my ideas, the actually. So yeah, it's been it's been really. That's great.
[36:47.440 --> 36:51.760] Yeah, I know. And I think, you know, I'm envious of your students because I think, yeah, it sounds
[36:51.760 --> 36:56.880] to me like you've what was the timeline like on and correct me where I'm wrong. But you mentioned
[36:56.880 --> 37:02.160] that it was your diagnosis kind of occurred while you were sort of training to be a teacher
[37:02.160 --> 37:07.280] or going to that process. So and so in a sense, you're kind of learning about yourself as you're
[37:07.280 --> 37:12.320] like learning about better skills to teach, which is super cool. So you're kind of applying
[37:12.880 --> 37:20.080] what you're learning in the process and understanding your own sort of executive function and,
[37:20.080 --> 37:24.560] you know, emotions and things like that, which is, which is super cool. Yeah, I love that.
[37:24.560 --> 37:30.000] And it's really helping me is helping me help with students too because I mean, I mean,
[37:30.000 --> 37:36.240] like I said, these are people who mostly are in their late 20s, 30s, 40s, 50s. I think I might
[37:36.240 --> 37:40.480] have had one student in their 60s. And I can't tell you how many times I've gotten a freak out email
[37:40.480 --> 37:45.440] from one of them, you know, the email and said, I'm so behind. I don't know what to do. You know,
[37:45.440 --> 37:51.200] I've never been in college. I'm a first generation student or I've flunked out of the traditional
[37:51.200 --> 37:57.440] college that I went to and now I'm doing this online thing and I think I made a big mistake. And so
[37:57.440 --> 38:02.800] it's really helped me, you know, develop patients because I'm looking at them and going,
[38:02.800 --> 38:08.960] take a deep breath. First thing first, please take a deep breath. There was one student I had to call
[38:08.960 --> 38:12.080] and I had to tell her, please take a deep breath. You're going to be fine.
[38:13.600 --> 38:19.440] And then helping them create a schedule to catch up with work. And, you know, one of the things
[38:19.440 --> 38:25.280] that is really helped me realize also is that I'm, you know, I'm going to get a bunch of people
[38:25.360 --> 38:31.360] in trouble when I say this. But it's helped me realize that professors have the power to really
[38:31.360 --> 38:38.240] help students grasp the college experience if they want. Yeah. If they really want to. And my
[38:38.240 --> 38:43.520] philosophy is, you know, if I, if I was doing this at an Ivy League University and somebody said,
[38:43.520 --> 38:47.520] oh, you know, these students, they have to be, they better be responsible and they better get
[38:47.520 --> 38:53.040] there working on time. Instead of my saying, oh, you know, you know, you know, you're a Dartmouth.
[38:53.040 --> 38:58.000] Okay, you need to do better. Instead of my saying that my approach would be, now, you know,
[38:58.000 --> 39:02.320] what kid you're paying a whole lot of money for this. So let's sit down and figure this out
[39:02.320 --> 39:07.760] together. You know, like your family's making an enormous, it's like, oh, well, I'm on a full
[39:07.760 --> 39:12.880] ride. Okay, you're messing a lot of time in this situation, in this experience. I'm going to help
[39:12.880 --> 39:19.280] you figure this out because I want you to graduate with your top 100 university degree. Yeah,
[39:19.280 --> 39:23.440] I mean, I'm not going to give you a bunch of crap because you didn't come in as some genius
[39:23.440 --> 39:27.280] savanna, whatever. No, I'm not going to do that. I'm, I'm going to help you get from point A to
[39:27.280 --> 39:34.000] point B because you deserve that. You know, you were here right now doing this. So let's get you
[39:34.000 --> 39:40.720] through this. And I want to see you graduate with your Northwestern, your Harvard, your Vanderbilt,
[39:40.720 --> 39:45.600] your SMU, your Rice degree. I want to see you to lane. I want to see you graduate with that.
[39:46.560 --> 39:50.080] And so I probably got a whole bunch of professors in trouble by saying that, but
[39:52.400 --> 39:57.280] that's the thing. Yeah, that's the thing I'm thankful for with my experience right now is that
[39:57.280 --> 40:02.480] with adult learners, you have to move at a different speed and you have to have a different
[40:02.480 --> 40:07.760] sensibility and emotional intelligence has got to come into play. Oh, yeah, a lot of these people,
[40:07.760 --> 40:13.440] they're terrified and they just, they just need to get through this thing. And let's be real,
[40:13.440 --> 40:17.840] a lot of folks who are adult learners, they get a degree because they need a promotion at work
[40:17.840 --> 40:22.640] or something. Fine, let's get you that promotion, you know, yeah. Well, that's a thing, right? Like
[40:22.640 --> 40:27.280] with school too, I think, you know, with two kids both in college right now, that's what I say is
[40:27.280 --> 40:31.600] like you're learning, you're supposed to be learning skills that you can apply in the workplace
[40:31.600 --> 40:36.320] later too, right? And just in society in general. So like, yeah, you're not always going to be
[40:36.320 --> 40:41.840] partnered up with people you like. Maybe they have different views or whatever it is, you're good,
[40:41.840 --> 40:46.800] you have to learn how to play and play properly, right? And work from each other. And if you can
[40:46.800 --> 40:52.720] slow yourself down enough, you can learn from one another and actually like apply your own
[40:52.720 --> 40:57.120] talents and getting things done on time and so forth. I mean, all these things, you've got the
[40:57.120 --> 41:03.680] report due whenever at the office or wherever you are. So it's the same, same with school in that
[41:03.680 --> 41:10.960] sense. So yeah, it's funny because I, my education was so topsy-turvy upside down where I was
[41:10.960 --> 41:18.960] kicked out of five four high schools five times. So one high school twice. And just mainly for just,
[41:18.960 --> 41:25.200] you know, kind of well, skipping class quite a lot actually. But I say that because I went to
[41:25.760 --> 41:32.000] college like in candidates like college or university, right? So like call, I went to a college,
[41:32.000 --> 41:37.920] studied radio and television broadcasting, majored in radio. And so I graduated from that and then
[41:37.920 --> 41:44.080] fast forward several years later, a few years later, went back, wanted to go to university to study
[41:44.080 --> 41:48.880] business and marketing communications. And my wife was when he kind of pushed me to do that after we,
[41:48.880 --> 41:54.960] you know, moved back to Toronto together. And when I applied to the university, it never occurred to me
[41:54.960 --> 42:01.520] that I hadn't graduated high school properly and didn't have an English credit, a grade 12,
[42:01.600 --> 42:07.040] whatever, GED, I guess, English credit under my belt that I thought I didn't know. I don't,
[42:07.680 --> 42:12.720] it's kind of a blur. And then eventually I had to go back to my original high school to take a
[42:12.720 --> 42:18.880] summer course in English, which was also just humiliating. But we all get there somehow, right?
[42:18.880 --> 42:24.720] I was going to say you got there, though. Yeah, yeah, yeah, yeah. Yeah, so like as far as applying
[42:24.720 --> 42:30.400] what you're learning as a teacher and as a coach as well and coaching folks and applying to like
[42:30.400 --> 42:35.920] ADHD, what are, what are some of the challenges that you've had to overcome maybe more recently,
[42:35.920 --> 42:40.480] as far as like, you know, you've shared a bunch, but like are there things specifically more
[42:40.480 --> 42:45.120] recently that you've landed on and that you've kind of overcome or you're, you know, navigating?
[42:45.120 --> 42:53.520] Yeah, um, planning my time. Um, and then project management. Um, I've gotten much better at it. So
[42:53.520 --> 42:59.360] I, I, so there's this thing that I learned about this wonderful thing called the Kanban board.
[42:59.360 --> 43:05.120] I had never heard of a Kanban board. Yeah. And um, a colleague of mine showed it to me. And
[43:06.080 --> 43:10.640] you know, I played around with a couple of different models of a Kanban board or, you know,
[43:10.640 --> 43:15.920] the different formats. And I found the one that works for me. Um, it took me, it took me a few
[43:15.920 --> 43:21.840] months, but I figured out which one man, that Kanban board is the best thing I got. I mean, explain
[43:21.840 --> 43:27.120] that, explain that for folks who don't. Yeah, are familiar. So a Kanban board is a project management
[43:27.120 --> 43:32.320] board. And the way you set it up is that you can see, there are a lot of ways to set it up. But
[43:32.320 --> 43:40.800] the way I like to set mine up is that I have a set up in different columns. And you label each
[43:40.800 --> 43:46.960] column, however you want to label it, you can label a label it according to project. You can label
[43:46.960 --> 43:55.760] it according to timeline. Um, I actually label mine according to project length. So I have an
[43:55.760 --> 44:02.720] ongoing column. Um, I have a short term project column and a long term project column.
[44:02.720 --> 44:09.600] A short term would be three months and under. And so what happens is that you use posted notes,
[44:10.800 --> 44:16.480] that is if you have a physical Kanban board, I have a physical one that sits in my home office.
[44:16.480 --> 44:23.440] And so you have that, uh, you have those columns and you mark, you know, whatever project or you
[44:23.440 --> 44:29.120] mark, whatever assignment you have, um, with your posted notes and then you make notes about where
[44:29.120 --> 44:35.600] you are. Um, and the way that I have mine set up is, uh, for instance, in the short term project column,
[44:35.600 --> 44:40.240] um, it'll be public speaking coaching. So I have a couple of public speaking clients right now.
[44:40.240 --> 44:46.720] So it'll be public speaking coaching with client A, client B. I'll make a note next to it that says
[44:46.720 --> 44:52.640] next session in speed, you know, next session speech coaching, which means I'll be coaching them
[44:52.640 --> 44:58.800] through a speech, a specific speech. For another one, it'll be next, next segment body movement,
[44:59.360 --> 45:07.200] a next session body movement. Um, and then another short term assignment that I have, um, is, uh,
[45:07.200 --> 45:11.280] well, no, I'll, I'll pick a long term or something that I have a podcast. I'm starting with
[45:11.280 --> 45:17.120] someone, um, and he and I are taking this thing like he's, he's, he's keeping it on track really well.
[45:17.120 --> 45:24.400] Um, so I'll have a post and know this is podcast and next to it, uh, I'll write, uh, create
[45:24.400 --> 45:31.120] perspective sponsorship list or free, crazy, but, and I'll have the dates that I wanted to do next
[45:31.120 --> 45:36.000] through the posted note and next to that note. And so that's how that, that's how, that's how my
[45:36.000 --> 45:40.240] common board is set up. But like I said, there, there's so many different ways that people can set up
[45:40.240 --> 45:48.400] their boards. But the idea is to be able to, um, mark your projects and then move the project
[45:48.400 --> 45:54.240] along. And you, you, you, you move your, you move your post and know, some people have a post and
[45:54.240 --> 46:00.720] note system where the colors of the post notes, um, might actually tell them what stage are the
[46:00.720 --> 46:06.480] project that they're in or the kind of project that they're doing. But that thing, man, has been,
[46:06.480 --> 46:11.680] oh, man, it has been awesome for me. The other thing is, as far as staying on track with things,
[46:12.160 --> 46:16.720] I was, so I was one of those people who would write a list of things to do and it would have like
[46:16.720 --> 46:22.560] 20 items on it. And I'm expecting to get it done today. You know, as soon as you find the note,
[46:23.200 --> 46:27.760] right? The list. Yeah. Yeah. Let's do the final list, which was another thing. You know,
[46:27.760 --> 46:33.120] I have my list book. And so, you know, the list book or the low pad that has the lists, uh,
[46:33.200 --> 46:39.360] the my list of things to do. And so, but man, I would write, it was so funny. I would write like
[46:39.360 --> 46:44.560] 20 things and I'm going, okay, let me get all this day. And now that I'm much more realistic,
[46:44.560 --> 46:52.240] and now that I have a better sense of time, um, you know, and I've gotten much better at over
[46:52.240 --> 46:56.720] estimating the amount of time that I need to do something like, I know I can get it under 24 hours,
[46:56.720 --> 47:04.000] but you know what? I'm going to give myself 72. Yeah. And that is probably the biggest thing.
[47:04.000 --> 47:10.240] So instead of having a list of 20 things, where I know, I'm, you know, now, and actually,
[47:10.240 --> 47:15.120] realistically, I had no idea I couldn't get through the list of 20 or 21 things. But now I know,
[47:15.120 --> 47:22.160] I can put a list of 10 things, um, and then, and then being realistic about how I can do that.
[47:22.160 --> 47:27.520] Now, the way that I'm working with my list of things to do now is our right, you know,
[47:27.520 --> 47:31.920] so let's go back to the project thing. And I know that I have this perspective,
[47:31.920 --> 47:36.160] guest list, perspective, smile list. I could probably get it done in about 30 minutes,
[47:36.160 --> 47:43.360] but I'm going to give myself an hour. And I, and I have worked out a schedule, um, where I,
[47:43.360 --> 47:51.680] I do have a daily schedule of how I do things. And usually between 11 and 2 o'clock is when I'm
[47:51.680 --> 47:58.560] doing prospecting is when I'm doing, uh, business development stuff. That's what I'm usually doing,
[47:58.560 --> 48:04.320] that sort of thing. Yeah. The creative stuff is usually later in the day, um, so that because,
[48:04.320 --> 48:11.200] here's what I found out, because my brain starts to die later in the day. Yeah. That is the time
[48:11.200 --> 48:17.360] that I actually do creative work. And that creative work is usually something like, um,
[48:17.440 --> 48:21.840] it's usually doing podcast production or radio production because I have a weekly radio show.
[48:22.160 --> 48:26.320] Yeah. Um, and because I know that it's going to give me the dopamine rush.
[48:27.040 --> 48:33.200] And that's what I do it. And so it'll be, it'll be writing. It'll be like maybe a really short
[48:33.200 --> 48:37.040] thing. I want to, I want to write some copy, some social media copy. And I'll just start
[48:37.040 --> 48:41.520] dabbling around and messing around with that. And so, um, so I'll give myself a, you know,
[48:41.520 --> 48:47.680] a time slot to do all of these things. And so going back to the guest list for the podcast,
[48:47.680 --> 48:54.400] I'll get that done. Maybe I'll schedule that to be done around maybe two o'clock or maybe
[48:54.400 --> 48:59.200] three o'clock or something like that. Or maybe I'll do it at about 10 o'clock depending on how I
[48:59.200 --> 49:03.840] have to shift things around during the day. But I do give myself a specific time. So those are the
[49:03.840 --> 49:10.560] tools, those are the tools that I've been using, uh, to be more productive. Um, and they,
[49:10.560 --> 49:14.960] they have been, man, they have really, the combo on board has been the thing for me though. That,
[49:14.960 --> 49:19.600] that has really, that's really helped my sanity together big time. There's something to be said
[49:19.600 --> 49:24.480] for that tangibility to just getting offline and looking at a board. I mean, I did something
[49:24.480 --> 49:30.080] similar even with my, with my TEDx talk. It's tough to, you know, as a speaker, I deliver a keynote
[49:30.080 --> 49:35.840] usually for about, you know, 45 minutes an hour, sometimes longer. Or I do have to workshops
[49:35.840 --> 49:41.280] or what have you. So, but the shorter, the more difficult it is. And so with the TEDx talk,
[49:41.280 --> 49:49.600] I'm trying to say I have a lot in 12 plus minutes, right? And that's tough. So it's, it's, so a lot
[49:49.600 --> 49:55.440] of what I was doing was kind of writing out the script, the story, the beats, um, yeah,
[49:55.440 --> 50:01.840] then transcribing them onto post-it notes and then, you know, sticking them on my whiteboard
[50:01.840 --> 50:08.160] and kind of adjusting them for flow, intro, outro, and then sort of the three key things I wanted to
[50:08.160 --> 50:12.720] talk about and making sure that like they flowed well and looking at it visually on the board
[50:12.720 --> 50:17.680] really helped visualize. Oh, there's too much story here and not enough meat. We're like, not
[50:17.680 --> 50:22.480] enough action where somebody, you know, we were talking about considering what the PR people
[50:22.480 --> 50:27.840] want to achieve or who the, you know, who the audience is, like, what they want to gain from this
[50:27.840 --> 50:31.920] because it was just like, you know, just one thing that it's going to get boring for the audience.
[50:31.920 --> 50:35.760] So it's like trying to, trying to make that make it all flow that way. And so yeah,
[50:35.760 --> 50:40.320] absolutely, I think, I think having everything on a board is, is especially helpful.
[50:40.320 --> 50:45.040] Um, yeah. I mean, it's the way I have to, so my wife gave me a hard time. The first time I said
[50:45.040 --> 50:49.600] I'm a cab on board, she walks into my office and she goes, are you trying to solve a crime?
[50:50.160 --> 50:55.840] Yeah, yeah, right, right. Yeah, there's like lines from here to there and circles drawn and
[50:56.480 --> 50:59.520] yeah, yeah, exactly. You're like, well, I know what that UFO is.
[51:00.480 --> 51:03.440] Yeah, yeah, I'm not solving a crime. I'm planning one.
[51:06.880 --> 51:10.640] Oh, man, this has been so much fun. I could talk to you for hours. Eddie, how can people get a
[51:10.640 --> 51:15.440] hold of you, engage with you, learn, learn more about what you do and all your awesome work?
[51:15.440 --> 51:19.200] Yeah, the best thing to do is go to my website and go to edifrances.com,
[51:20.320 --> 51:28.080] EDDIE. No, I'm not a world pool. It is not EDDY. It is EDDIE, F-R-A-N-C-I-S.
[51:28.080 --> 51:35.280] Yes. Go to edifrances.com. Um, very difficult email address. Get ready for it. Eddie at edifrances.com.
[51:35.920 --> 51:40.640] That's it. That's how you can get in touch with me. That's great. Eddie, this has been amazing.
[51:40.640 --> 51:45.120] Thank you so much for sharing and yeah, always a pleasure. And now I'm starving.
[51:45.120 --> 51:48.480] Thank you, Dave. I appreciate you, man.
